The Sporting News and Catena Media have partnered.

With the signing of a content and business media partnership deal, Catena Media will take over as The Sporting News' only betting partner. Over the course of the three-year agreement, the alliance will concentrate on both North America as well as Latin America. The Sporting News has a well-established following in North America in a variety of sports, such as basketball,hockey, automobile racing, and boxing. Catena Media will provide material for the sports publication, which will include gambling, fantasy sports, and sports. Catena Media will also serve as the publication's only betting partner.

 

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With their large followings in North and Latin America, this partnership will expose many new fans to betting. Both companies stand to grow their audiences through this collaboration across multiple regions and sports. It's a win for readers and businesses.