TruTV seeks out sports betting to broaden its broadcasting portfolio

The first-ever "TNT Sports Update" and "The Line," a wagering program, will air on TruTV tonight. Sports events that air on sister networks TBS and TNT, such as the NBA, NHL, and NCAA Tournament, will also be simulcast on the network.



The NBA might be the catalyst for the networks to increase their presence in the sports betting market and provide a means by which TruTV can reinvent itself and win over more fans and bettors.
 
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