WagerWire produces research to push marketplace content

Although the results are based on a small sample size, WagerWire has released them to support its business concept.

It is true that the study was conducted from July 8–21, 2022, with only 500 US sports bettors and 200 non-sports bettors.

But according to its findings, if a secondary betting marketplace were added, players would place "more bets, riskier bets, and larger bets."
 
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