Emerging regulations in previously untapped markets for online gambling are increasingly focusing on consumer protection, taxation, and responsible gaming practices as authorities seek to balance economic opportunities with societal concerns. Countries like India, Brazil, and various Southeast Asian nations are starting to establish frameworks that legalize and regulate online gambling activities, often centering around licensing requirements for operators, age verification processes, and rigorous advertising standards to prevent misleading promotions. Additionally, these regulatory frameworks are emphasizing the importance of responsible gambling measures, including self-exclusion options and support for problem gamblers, reflecting a growing recognition of the social impact of gambling.