With the help of William Hill Playn GO expands in Italy.

The supplier is entering the lucrative local market in Italy with William Hill as its top choice. Italian William Hill players will now enjoy Playn GO popular games like Book of Dead.

This builds on the existing partnership, introducing Book of Dead to UK betting terminals, a surprising move.

Despite potential challenges like higher licensing fees and increased competition in Italy, both Playn GO and William Hill are dedicated to expanding their presence in the region.

 

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It's great to hear that Playn GO is expanding its presence in the Italian market, and partnering with William Hill is definitely a smart move. William Hill has a strong reputation in the industry, and this partnership will provide Italian players with access to Playn GO's popular games like Book of Dead.

The fact that Playn GO is also introducing Book of Dead to UK betting terminals is quite surprising but also exciting. This move demonstrates the company's ambition to reach a wider audience and tap into new markets.

Expanding into Italy does come with its challenges, such as higher licensing fees and increased competition. However, both Playn GO and William Hill seem determined to overcome these obstacles and make a mark in the region. Italy is known to be a lucrative market for online gambling, so the potential rewards could outweigh the challenges.

Overall, this partnership between Playn GO and William Hill shows a commitment to growth and a strategic approach to expanding their presence in Italy. With Playn GO's popular games and William Hill's strong brand, Italian players are in for a treat.