Betr Signs the Cavinder Twins, Basketball and Social Media Stars, as Content Creators, Equity Partners

Haley and Hanna Cavinder, twin sisters and social media influencers who recently left college basketball, are now partners in Betr, the US-based sportsbook focused on microbetting and original online content.

Cavinder twins
Hanna Cavinder (left) and her twin sister Haley Cavinder celebrate the Miami Hurricanes women’s basketball team’s NCAA Tournament upset victory last month at Indiana University.

The twins on Wednesday announced a media partnership with Betr that includes an equity stake in the sports betting and social media content company.
According to a Betr release, the Cavinder twins will “be foundational on-camera talent” and develop “female-centric sports content” for the $50 million company founded by Joey Levy and Jake Paul last August. Terms weren’t disclosed, but the deal will make the former Fresno State and Miami (Fla.) hoopsters equity partners.
 
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